News for Public Relations Filmmaker attacked in haredi neighborhoodA film crew shooting in a haredi neighborhood found themselves targets of public anger and verbal abuse. Redirecting Alinsky tactics to support sovereigntyYou only influence public opinion when you make noise and are willing to step outside of the circles which agree with you. Op-ed. Supreme Court Chief Justice hires media adviserIn a first, communications adviser for the court appointed. MK Smotrich: 'When the justice system does its job, it won't need a PR person.' Producing historical movies would greatly serve Israel's imageIsrael’s public diplomacy would be greatly served by the production of historical movies. Deputy FM to visit prestigious US universitiesDeputy Foreign Minister Hotovely leaves on US campus tour to support pro-Israel activists and fight anti-Israeli propaganda and lies. 'Israelis need to speak from a position of strength'The Lilyan Wilder Center for Communication Excellence works to train those who speak on behalf of Israel on how to get their message across. PR tips for the IDFNothing is self-evident in this world of anti-Israel propaganda, and PR for the IDF has to be really professional. TV Stars: Israel trip changed our livesHollywood actors speak with Arutz Sheva about their trip to Israel. 'It exceeded all expectations'. American TV stars visit IsraelHollywood TV stars tour Israel, visit Israeli hospitals; Internal Security Minister says tour 'builds bridges' for Israel. Combatting BDS on US campusesPro-Israel activist Ran Bar-Yoshafat, author of “I flew to speak about Israel”, speaks about current events & their influence on Israeli PR The media as a weapon in the Israeli/Arab warThe West adopted communist semantics in discussing the conflict, as the Soviets hoped and planned they would. Netanyahu pushes to appoint controversial PR chiefPrime Minister intends to go ahead with appointment of Ran Baratz, despite his Facebook posts against Obama and Kerry. American Jewry must fight against ignoranceVeteran US-Jewish leader Malcolm Hoenlein on building bridges between Israel and US Jews, fighting ignorance, and a fateful US election. On the need for a new and independent Israeli advocacy authorityBarry Shaw lays out a plan at the Haifa Conference on Israel's public relations - or the lack thereof. Bennett: Appoint Ran Baratz and don't apologizeEducation Minister says Prime Minister Binyamin Netanyahu should appoint Ran Baratz as public diplomacy head if he so wishes. Obama and Netanyahu in Public Diplomacy WarDespite wanting otherwise, President Obama will likely have to confer with Prime Minister Netanyahu on final Iran deal, says expert. Why Do Jewish Students Join Anti-Israel Orgs?In controversial video, young activists accuse pro-Israel establishment of failing them, focusing on 'bikinis and hi-tech' - but is it fair? Developing Israel's 'Regional Superpower'Israel punches above its weight, but the country needs more than a military strategy to amplify its strength, says Eytan Gilboa. Game-Changing Israeli PR: Making Things PersonalExpert tells Arutz Sheva how Scarlett Johansson's BDS flap teaches how Israel can market itself so much better. How Do You Re-Brand Israel?Professor explains how Netanyahu's Congress speech signals a shift on public diplomacy efforts, and outlines what else needs to be done. CNN's Jim Clancy Steps Down After Anti-Israel RantWithout giving reason, news anchor Jim Clancy resigned on Friday from CNN after 34 years. UK 'Palestine' Vote: A Failure of 'Hasbara'?Britain's leading pro-Israel group tells Arutz Sheva Israeli gov't urged them not to lobby MPs - smart move or PR blunder? Frmr. CA Minister: 'Mixed Messages' Harm HasbaraProfessor Irwin Cotler says pro-Israel PR must focus on 'cohesive message' - especially in wartime. Israeli University Fights War on Another FrontStudent Union at Interdisciplinary Center in Herzliya (IDC) opens ‘hasbara’ room in effort to fill public diplomacy vacuum. 'Conference Participants Being Fed Lies'David Bedein of the Israel Research News Agency claims there is a stream of misinformation flowing from Presidential Conference. ‘I Vote Israel’ on Campus Across the USAAdvocates for Israel in the US are using the upcoming elections to educate their peers about its democracy via “I Vote Israel.” Edelstein: Peres Comments Hurt Public Diplomacy"We spit blood trying to counter the Palestinian propaganda, and Peres takes our efforts backwards," says Minister Yuli Edelstein. An Eye for a Lie: IDF Training Combat CameramenCombat cameramen embedded with fighting units will provide footage to fight enemy disinformation, and kill bad guys too. Positive Message on "Israel Up Close" Site"I'm not saying we're going to change anybody's minds," says Harvey Karp of Israel Up Close, "but we can open their minds." 'Local Leftist Media Harms Israel's Hasbara'Media analyst Chanie Luz: Israel needs to take a look at how its leftist-slanted media affects the way Israel is perceived globally. Israel Should Not Be Afraid of the PR BattlefieldIsraeli journalist Boaz Bismuth: Just as The New York Times criticizes Israel, Israel can criticize the New York Times. Israel's Public Relations Effort is Not a WarForeign Ministry Spokesman Yigal Palmor: The anti-Israel propaganda has increased but foreign media aren't necessarily buying it. IDF Spokesperson: We Need to be ProactiveIDF Spokeswoman at Knesset session on public relations: We don't wait for the reporter to ask questions. We are proactive. US Radio Host: Israel is a Beacon of FreedomLars Larson addresses Knesset committee: I will bring my show to Israel again and again to present the truth about Israel. Israeli Hasbara: Speak Out, don't be ApologeticThe Knesset’s Immigration, Absorption and Diaspora Committee holds a special session on public relations in international media. Israel Conducts Public Diplomacy Campaign in NYCInformation Minister Yuli Edelstein holds public diplomacy campaign to both Jewish and non-Jewish communities in NYC. El Al Pilots and Crew Launch Pro-Israel MissionEl Al pilots and crew took off Monday on a unique mission to act as pro-Israel emissaries on foreign campuses and in schools. Durban III Video to Top Ayalon's?Pro-Israel groups launch information-packed video three days ahead of NYC rally. Will it be as successful as Foreign Ministry clips? Ayalon Stars in New Public Diplomacy VideoDeputy Foreign Minister Danny Ayalon stars in a new video about the real reason for the failed peace process - Arab intransigence. Edelstein Meets ORT YouthHasbara and Diaspora Minister meets 32 Jewish youths who will be Israel's "ambassadors" abroad. Ayalon to PA: Let’s DuelDeputy Foreign Minister challenges PA leadership to a debate ahead of September, as PA condemns successful Israeli info-video. Youth Learn Media SkillsYesha Council sponsors workshops for youth to help them explain issues more effectively. Cartoons Target HamasStandWithUs announces winners of "Divest from Terror" Cartoon contest. Danon: Security More ImportantDanny Danon, the MK who brought Glenn Beck to the Knesset, talks about the controversial US talk show host and about Israeli hasbara. Israel PR Offensive ‘Shocks’ PAIsrael’s diplomatic offensive with “the truth about the West Bank” has shocked the PA, which said it “falsified history."Ayalon Makes Israel's CaseDeputy foreign minister makes Israel's case in a YouTube video that uses animation, wry humor, and clear fact-based arguments Anti-Israel Group Met its MatchA quick-thinking Israeli businessman talked a London anti-Israel group into leaving an Israeli real estate show alone. Cyber-Commander Prepares Assault“Computers and keyboards are the weapons, Facebook and Twitter are the battlefields. It is there that we fight, each and every day."Israel's Other Diplomatic TrackStand With Us has brought 16 top European students to learn about Israeli nanotech - and about Israel - at a Bar Ilan University conference. Foreign Ministry Launches SalvoThe Foreign Ministry is preparing the ground for a fight over unilateral declaration of a PA state, says it would violate agreements with Israel. IDF Website More SocialThe IDF website has been redesigned and upgraded, and will now be synchronized with social networks. Begin Breaks Likud RanksINR interview: Minister Benny Begin rejects PA state, says "Naqba Day" events prove Arabs' true intent, says pr war can be won with truth. War Against Incitement & LiesKnesset discusses the influence of PA propaganda on Jews living in the Diaspora, calls for Foreign Ministry PR offensive against the Arab lies. PMW Report Trumps PA News AgencyPalestinian Media Watch found that Maan News Agency translated Arab will to die for “glory of Islam & flag of Allah” as “give our lives for peace.”"Jewish Al-Jazeera" News on Way"It will simply tell the truth," says billionaire Dr. Alexander Mashkevich, who has decided to create an international pro-Israel news network.Ads Show Israel's Positive SideAs “constructive criticism” regarding Israel’s international PR efforts continues to reach new intensities, Ads4Israel is doing something about it. |
