Israel’s food exports to North America are expected to increase steadily in the coming year according to a report in Globes, Israel’s financial daily.



“Food exports from Israel to North America are expected to be 30% higher in 2004 than in 2003,” CEO of Israel’s Wissotzky Tea, Shalom Seidler, told Globes. Seidler was recently appointed chairman of the Israel Export Institute’s food division.



Seidler said that his prediction is based on the success of the “Fine Foods from Israel” program which encourages Jewish communities in the US and Canada to purchase Israeli food products. The program was organized by the Israel Export and International Cooperation Institute, the Manufacturers Association, and the Ministry of Industry, Trade and Labor.



Export Institute director Yechiel Assia told Globes that the “Fine Foods from Israel” program boosted food exports to the US by 24%, to $56.5 million in January-September 2003, compared with $45.4 million worth of exports in the corresponding period in 2002. Most of the increased exports were of fresh produce, processed meat and poultry. Wine exports rose 60% to $8 million in January-September 2003 from $5 million in the corresponding period in 2002.



Seidler said that he plans to expand “Fine Foods from Israel” to reach beyond the Jewish kosher-foods market to new markets. “We would like to expand to Europe, and include small and medium-sized food exporters in the program,” said Seidler.



An anti-Israel web site calling for the boycott of all Israeli-produced goods has provided a thorough list of products that are made in Israel.