As the "People of the Book", you'd think that we Jews would be able to do a more effective job explaining ourselves to the rest of the world.
Sadly, that is not the case, and for far too long, Israel has underestimated the importance of the propaganda wars, often conceding many of its battles before they have even begun...
Read the continuation of this commentary on
Arutz-7's new blog: Fundamentally Freund.
Michael Freund served as Deputy Director of Communications & Policy Planning in the Israeli Prime Minister's Office under former premier Binyamin Netanyahu. He is Founder and Chairman of Shavei Israel (www.shavei.org), which reaches out and assists "lost Jews" seeking to return to the Jewish people.
Sadly, that is not the case, and for far too long, Israel has underestimated the importance of the propaganda wars, often conceding many of its battles before they have even begun...
Read the continuation of this commentary on
Arutz-7's new blog: Fundamentally Freund.
Michael Freund served as Deputy Director of Communications & Policy Planning in the Israeli Prime Minister's Office under former premier Binyamin Netanyahu. He is Founder and Chairman of Shavei Israel (www.shavei.org), which reaches out and assists "lost Jews" seeking to return to the Jewish people.