Barely one day into the fighting in Hamas-run Gaza, the locals are hard at work playing the victim for the world's press.
Footage from the BBC captured by watchdog group Honest Reporting shows a heavy man lying on the ground and being carried away by residents, apparently after being injured by an Israeli attack.
Moments later, that same man again fills the frame, except he is walking about and obviously unhurt.
The widespread staging of such victim situations is a favored tactic of Arabs fighting Israel and has come to be known as "Pallywood." Because Israel is stronger militarily, the Arabs cling to the underdog image of poor refugees under occupation and siege by evil Israelis, thus eliciting sympathy.