Chairman Arnon Bar-David of the Histadrut Labor Federation has instructed Chairwoman Maya Yaniv of the Cellcom employees committee to begin organizational measures against management in the coming hours in response to anticipated layoffs at the cellular telephone service.

Bar-David said, "The insensitive brutal behavior of Cellcom CEO Nir Stern towards the company's employees - who are its most important human capital - and his unilateral actions, will be answered by the Histadrut and the Cellcom employees organization with a hard hand."