Daily Israel Report

Israeli Designer's Method: From Imagination to Production

Doron Merdinger is a third generation Israeli jeweler and designer of luxury artifacts with his own line of tabletop luxury goods.
By Elad Benari & Yoni Kempinski
First Publish: 5/10/2012, 6:14 AM

Arutz Sheva met with Doron Merdinger, a third generation Israeli jeweler and designer of luxury artifacts who, for the past seven years, has been designing and producing his own line of tabletop luxury goods including dinnerware, cutlery, stemware, coffee sets and unique giftware.

Merdinger described the unique way which he uses to develop his goods.

“The idea is to design and develop in a virtual space and, in fact, my idea was to first of all give an image that I can see on a screen but is exactly like the image I have in my head,” he said. “Once this image exists I decide which materials I’d like to use and then I only have to decide about the process.”

Merdinger uses unique geometric designs that have inspired artists and mathematicians for thousands of years, into cutting-edge technologies, creating products that intersect art and science, history and future.

His website states that Merdinger’s designs reflect both a timeless and contemporary philosophy and a unique scientific process of creation.

According to Merdinger, his art can be defined as both classic and futuristic.

“My art is like night and day and hate and love, which co-exist in the same universe,” he explained. “It includes very classical jewelry but also highly advanced technology.”

His clients, which include both Israelis and non-Israelis are “people who like to have beautiful and unique items and have something which is different or special, that cannot be seen anywhere else in the world.”

“I design what I know, what I like and what I believe in. This is my life,” he said.