The IDF has created a new application, IDF Ranks, that aims to enlist public support in spreading a positive view of the Israeli army. “Have you ever wanted to join the military and fight to defend Israel?” asks the IDF website. “Well now you can, with IDF Ranks – embedded directly in all IDF social platforms!”
Every action relating to the IDF blog, including commenting, sharing, or simply viewing, leads to points that improve users’ “IDF rank” in the game.
The application is available on the IDF English blog.