The Forum of Disabled Israel Defense Forces Veterans for Israel's Security, in conjunction with other organizations and the leadership of the residents of Judea and Samaria, and other organizations, has initiated a campaign against fast food giant McDonald's over its refusal to operate beyond the 1949 Armistice Line, according to Channel 13 News.
One of the focal points of the campaign is McDonald's operation at Ben-Gurion Airport. Chairman Liran Baruch of the IDF Disabled Veterans Forum said, "We call on all citizens of Israel to join and boycott the boycotters. It is inconceivable that companies in the market will boycott entire communities in the State of Israel."