Hundreds of members of Yisrael Sheli (My Israel) on the Facebook social site and its English-language counterpart Israel Online Ambassadors sent messages Sunday morning to members of the Dutch parliament following word of the cancellation of a professional tour by Israeli local government leaders to the Netherlands because they included leaders from Judea and Samaria.

The theme of the protest was "Friends don't boycott friends." The Bnei Akiva youth movement in the Netherlands and the Jewish community of Amsterdam were also recruited to contact the legislators.