Israel's Ambassador to the United Nations Danny Danon last week hosted the parents of three Israeli teenagers who were kidnapped and brutally murdered by Hamas in 2014.

The parents of Eyal Yifrah, Gilad Sha'er and Naftali Frenkel were at the UN headquarters in New York as part of the Jerusalem Unity Prize, which they have been promoting globally.

Addressing the families, Danon said their strength "gives hope to the entire nation of Israel."

Speaking to Arutz Sheva, the Israeli envoy said the visit "symbolizes the story of the people of Israel."

"They suffered a lot, but they are willing to continue, and they are promoting unity," he said of the families.

"With the unity of the people of Israel we will overcome all the obstacles, we will overcome all our enemies, and we will win," he continued.

"We will win against the BDS, and we will win against all the enemies of Israel at the UN."