The Secrets of Sound Marketing is a concept that is generally associated with the visual, such as branding and packaging. But what about sounds? Can sound make a difference to the way that you sell your business? Find out on this week's episode of the Goldstein on Gelt show, when Doug Goldstein speaks to Julian Treasure, author of the book Sound Business, and chairman of the Sound Agency, about the impact that sound has on our lives.
Have you ever heard of crowd funding? And how can it help an entrepreneur to build up his business? On the second half of the show, find out more about this method of funding a business from Doug's interview with Jason Best and Sherwood Neiss of Crowdfund Capital Advisors (CCA).