The Glide application for smartphones was voted "Audience Choice" on Monday at the "TechCrunch Disrupt NY 2013" conference. The event showcases new internet technologies. Glide was invented by the Israeli company Glide and offers user friendly video messaging. The application, or app for short, is similar to sending a text message, except in full streaming audio and video. Jerusalem resident Jonathan Caras, who serves at the company's chief technology officer, stated that he was proud to be voted best out of about 150 other start-up companies.