My orignal plan for this post was to discuss the repercussions of the Madoff con, the Ponzi scheme, financial scandal. I had just read of the suicide of Rene-Thierry Magon de la Villehuchet, who had lost over a billion dollars, not all of it even his. This may not be the first.

In the beginning of the movie Seabiscuit, the narrator explains that immediately after the Stock Market crashed
the creation of a logo for Nefesh B'Nefesh that inspired them to make aliyah
people didn't jump out the windows, it took a while for the reality to hit.  So, who knows what the final price will be?  That's why I nominated Bernie Madoff for the 2nd Annual Self-Hating Jew Award.

I see this like the ripples on the face of the water after a stone is thrown in.

Now, l'havdil, something very different,  I'd like to think of something good having that ripple effect.

Nefesh B'Nefesh is advertising a new logo contest.

It's for students, Grades 4-7, and I'd like to think that trying to create a logo for an organization that promotes aliyah, moving to Israel, will make a great, positive impression on these young children.  The "ripple effect" should inspire them to live here in our HolyLand.

I'd love to hear in five, ten, twenty years from now, olim chadashim, new immigrants to Israel, telling one and all that it was the creation of a logo for Nefesh B'Nefesh that inspired them to make aliyah.