Call it "the news not deemed worthy of reporting".
Several days ago, Palestinian terrorists in Gaza resumed firing rockets into Israel, and they have been doing so on a daily basis – but you won't read much about it in the international press.
Indeed, just this morning, three Qassam rockets landed in Israel's western Negev region. One of them hit the town of Sderot, leaving one person lightly wounded and two others requiring treatment for shock.
Not surprisingly, the media doesn't seem to take much interest in this, with hardly anyone outside of Israel now aware that the terrorists have picked up where they left off just a few weeks ago.
And so, a familiar pattern repeats itself – the Palestinians launch unprovoked rocket attacks against the Jewish state which are ignored by the media, so that when Israel finally does take action to defend itself, the international community inevitably views Israel as responsible for starting the violence.
That is what makes "alternative" media such as this website - Arutz 7 Israel National News - so important, because if you rely only on outlets like the New York Times to get your information, you just won't be getting the whole picture.